I just wanted to chime in and share a few thoughts on book marketing which I am finding out is a monumental task. And it is not just a one time task it is an ongoing campaign and new lifestyle that I must learn to accept and participate in.
It was suggested to me by a friend and social marketing guru that I have to always connect with my audience, even though I don’t have any comments or likes on my blog page, my animated book trailer and now what I am soon to be embarking on which is my booktube channel. That is not ready yet I am just cruising around checking out some of the different booktubers and seeing what the cool formats are and how to engage properly.
Let me stop for a second and talk about booktube. Just in the past 24 hours my mind has been blown away on what is out there. I had no idea there was such a community on youtube. The only thing that I am a little anxious about is that most booktubers are half my age. I wonder if it is possible that they will enjoy my stuff as much as I have enjoyed their stuff. And man there is so much. The online world has literally grown up around me while I have been working and writing and raising my family. I am feeling very overwhelmed and excited about the whole booktube thing and online community of book lovers. My mind has been downloaded with all kinds of content I can bring to that community.
I hope with all this new stuff I am doing I can help generate more awareness about Trankarri and over the next few months to few years can build a fan base who really enjoy the book and are waiting for the second to follow.
So now I am trying to sync all the platforms I am on into one cohesive campaign (now lifestyle) so that the same message is being sent out on my website – Trankarri.com, my amazon author page, goodreads page, twitter and facebook. Still not sure how Instagram works but I do have an account there.
Again this is monumental for me because for the past twenty years I have been working outside landscaping and in all my spare time I have been pounding out the words to this book and several others. So the engagement with the consumer and outside world is somewhat new to me and I hope that over time I will get better at blogging and communicating and interacting with those of you that are online and the rest of the book loving community.
And with that I hope Trankarri becomes one of the best books of 2015.